Helang is a Chinese-American DJ and producer known for her bold blend of house and techno, infused with ethereal soundscapes and dynamic grooves. With releases on HE.SHE.THEY., Stress Records, and her own label Dauntless Records, she has performed at top venues in New York, London, Miami, DC, and Chicago, sharing the stage with industry leaders like Adam Beyer, Eric Prydz, and Amelie Lens. Her music pushes boundaries with gritty basslines and sultry vocals, creating a seductive yet powerful sound that challenges norms in the male-dominated dance music scene.
Our Approach
Helang's Campaign
Our Impact
Since the launch of her campaign for “Life is Music” on 10/26/24, just a day after its release on October 25, 2024, Helang has seen remarkable growth. The track has secured 68 playlist placements, and her monthly listeners have increased from 8,696 to 28,585, marking a 229% increase. With a reach of 1.6 million followers, the campaign has significantly expanded the song’s exposure, driving higher engagement and amplifying its presence. These results showcase the effectiveness of a well-executed promotional strategy in connecting with a broader audience.
Helang has built a reputation for consistently releasing high-quality music, solidifying her presence in the electronic scene. Her dedication to her craft is reflected in her 8,000 Instagram followers, where she actively engages with her growing fanbase. Throughout her career, she has earned placements in major media outlets such as Billboard, DJ Mag, Forbes, Mixmag, Beatportal, and 6AM Group, further cementing her status as a force to be reckoned with in the electronic music world. Her steady output and media recognition highlight her commitment to pushing boundaries and challenging norms within the industry.
Greater Success
Helang has built a reputation for consistently releasing high-quality music, solidifying her presence in the electronic scene. Her dedication to her craft is reflected in her 8,000 Instagram followers, where she actively engages with her growing fanbase. Throughout her career, she has earned placements in major media outlets such as Billboard, DJ Mag, Forbes, Mixmag, Beatportal, and 6AM Group, further cementing her status as a force to be reckoned with in the electronic music world. Her steady output and media recognition highlight her commitment to pushing boundaries and challenging norms within the industry.