Trevor Hanks is a Southern California-born recording artist, singer/songwriter, and multi-instrumentalist, blending alternative rock, blues, grunge, Americana, country, and folk. He began playing music at a young age, teaching himself drums and guitar, and wrote his first song at twelve. In 2020, Trevor began releasing singles such as "Billy Prodigal" and "Everyone Needs A Little Love," followed by his concept album GloriousRuins, exploring human imperfection and beauty. In addition to his solo work, Trevor is a session musician and producer, with a sync deal with LA-based Accidental Entertainment.
Our Approach
With one click, our technology launched a complete fanbase growth campaign on Instagram for one of his tracks. Using AI-generated visuals tailored to the album's style, we automatically target ideal audiences based on the artist and song data, driving fans to streaming platforms like Spotify, Apple Music, Youtube Music, and Deezer. This approach has proven highly effective in attracting new listeners.
Trevor Hanks's Campaign
His Songfly campaign for the track “Keep on Going” ran for 38 days on Instagram.
Our Impact
- Before the campaign, he was averaging about 1.72 new listeners per day on Spotify. However, during the campaign, this average boosted upwards to 85.26 new listeners per day–this is a 4,856.98% increase in average daily new Spotify listeners!
This campaign generated over 15,400 impressions, highlighting the success of these ads in reaching large audiences and effectively promoting the track to new listeners.
This increase in results trickled into long-term follower metrics:
- 238.98% increase in average daily new Spotify followers!
- 2.34% increase in new Instagram followers from the start date to the end date of the campaign!
- 249 new fans were converted across Spotify, Apple Music, Youtube Music, and Deezer!
If you’re looking to optimize your next release to see similar results, just drop us a message or click here to book a quick chat with one of our marketing experts. We’re here to help you make it happen!
Greater Success
If you’re looking to optimize your next release to see similar results, just drop us a message or click here to book a quick chat with one of our marketing experts. We’re here to help you make it happen!
