Julia Kate is a 20-year-old singer and songwriter from Sherman Oaks, CA, currently studying songwriting and music business at Berklee College of Music in Boston. Drawing inspiration from artists like Taylor Swift, Lorde, Billie Eilish, and Lana Del Rey, Julia began writing her own music in high school after meeting producer Johnny What (JuiceWRLD, Pentatonix). This collaboration resulted in her debut EP, just a kid, released in 2022, followed by her sophomore EP, yearbook, in September 2023. Known for being an unapologetic valley girl, Julia can be caught performing at Los Angeles venues like The Hotel Cafe and The Mint.
Our Approach
With one click, our technology launched complete fanbase growth campaigns on Instagram and Facebook for one of her tracks. Using AI-generated visuals tailored to the album's style, we automatically target ideal audiences based on the artist and song data, driving fans to streaming platforms Spotify, Apple Music, and YouTube Music. This approach has proven highly effective in attracting new listeners.
Julia Kate's Campaign
Her Songfly campaigns for the track “fake friends” ran for one week on Instagram and Facebook.
Our Impact
- Before the campaign, she was averaging a loss of -88.55 new listeners per day on Spotify. However, during the campaign, we successfully reversed this trend, with her new listeners increasing to an average of 404.64 per day–representing a 556.96% increase in daily new listeners!
These campaigns generated over 5,900 impressions, highlighting the success of these ads in reaching large audiences and effectively promoting the track to new listeners.This increase in results trickled into long-term follower metrics:
- 14,844.4% increase in average daily new Spotify followers!
- 3.32% increase in new Instagram followers from the start date to the end date of the campaign!
If you’re looking to optimize your next release to see similar results, just drop us a message or click here to book a quick chat with one of our marketing experts. We’re here to help you make it happen!
Greater Success
If you’re looking to optimize your next release to see similar results, just drop us a message or click here to book a quick chat with one of our marketing experts. We’re here to help you make it happen!
