Grace Honeywell is a multi-instrumentalist celebrated for her fiddle and guitar skills, blending influences from Scottish, Irish, Scandinavian, Bluegrass, Old Time, Folk, and Americana styles. Her global travels have shaped her sound, enriched by lyrical themes of gratitude, risk-taking, and leading with love.
She has toured extensively performing in festivals like, Bellingham Folk Festival, Wintergrass Festival, and the Oregon Country Fair, as well as international events like, the Dorrigo Folk and Bluegrass Festival in Australia. Her reach also extends into education, where she has taught in a variety of music camps worldwide. Grace Honeywell is unapologetically authentic and brings a commitment to her craft that is contagious.
Our Approach
With one click, our technology launched a complete fanbase growth campaign on Instagram for one of her tracks. Using AI-generated visuals tailored to the album's style, we automatically target ideal audiences based on the artist and song data, driving fans to streaming platforms Spotify, Apple Music, YouTube Music, and Deezer. This approach has proven highly effective in attracting new listeners.
Grace Honeywell's Campaign
Her Songfly campaign for the track “If I Start to Fall” ran for 9 days on Instagram.
Our Impact
- Before the campaign, she was averaging about 0.44 new listeners per day on Spotify. During the campaign, this average boosted upwards to 166.89 new listeners per day–this is a 37,829.5% increase in average daily new Spotify listeners!
This campaign generated over 2,500 impressions in a remarkably short time span, highlighting the success of these ads in reaching large audiences and effectively promoting the track to new listeners.This increase in results trickled into long-term follower metrics:
- 202.27% increase in average daily new Spotify followers!
- 187.64% increase in average daily Instagram followers!
This Songfly campaign significantly boosted Grace Honeywell’s listener and follower counts on Spotify and Instagram, while also drawing in new fans across multiple streaming platforms. It's a perfect showcase of how powerful our one-click ad tool can be when combined with a well-executed rollout strategy for singles.
If you’re looking to optimize your next release to see similar results, just drop us a message or click here to book a quick chat with one of our marketing experts. We’re here to help you make it happen!
Greater Success
If you’re looking to optimize your next release to see similar results, just drop us a message or click here to book a quick chat with one of our marketing experts. We’re here to help you make it happen!
